Importance of Packaging for Online Businesses
With the second wave of COVID-19 pandemic hitting, online businesses are flourishing more than ever. More and more people are ordering products online and are becoming aware of new brands. This increased demand however also points at increased competition among brands. Apart from the product, what stands out these days is the packaging of the product. Packaging these days is more than just a box and is a gateway to building a good brand while ensuring safety and hygiene for the packed contents. With customers’ demand for safe, damage free and Sustainable Packaging, multi-layer and Asepto Packaging has become topic of deliberations. There are several advantages of such packaging techniques which are as under:
1. Longer Shelf Life of Products:-
Perishable products like vegetables, beverages etc. need packaging that does not cause damage or decay to the product before it reaches the customer. Multi-layer and Asepto Packaging involve packaging the product in sterile environments at optimized temperatures to ensure that the product is fresh and uncontaminated when it reaches the customers. Aseptic packaging uses polyethylene and film foil which prevents moisture, microorganisms, light and oxygen from entering the package. This ensures longer shelf life of products and helps maintain quality standards.
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