Why Brands Must Shift From Rigid To Flexible Packaging - UFlex


With the growth in consumer needs and other factors such as increase in purchasing power, the global rigid packaging market is set to surpass $800 bn by 2024. However, the world is currently witnessing a shift of focus towards greater convenience and sustainability. Today consumers prefer product packaging that offers portability, resealability, convenience,and is made of sustainable materials. This set of preference is resulting in speedy transition from rigid to Flexible Packaging Solutions and formats. The Flexible Packaging market is likely to grow at 3.95% growth rate to reach $299 Billion by 2024 as brands look to reduce production costs and enjoy the competitive advantage of Flexible Packaging over Rigid Packaging.

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